Today's Most Innovative Creative Achievements
The reference work of the creative industry collects the latest and most outstanding design achievements of recent times. Gain an overview of the latest trends, the most original campaigns and the most interesting concepts from the worlds of advertising, marketing and corporate communications; and let yourself be inspired by the wealth of ideas that agencies and design studios around the world have brought forth. Only the projects by the very best were selected for inclusion in this reference work.
Volume 1 presents the entire range of creative achievements of brands, brand design, corporate design, annual reports,
advertising, packaging design, fair stands, retail design and junior award "brands".
Volume 2 brings together the latest innovations in the areas of publishing & print media, posters, typography, illustrations, sound design, film & animation, online, apps, interface & user experience design, spatial communication and
junor award "communication design". Additionally, the Agency of the Year will be presented.
And finally, interviews with and portraits of selected designers and of the jury members offer a glimpse behind the scenes and present an up-to-date cross section of the lively global creative scene.